Prathik Chaudhri
CEO · UX & Strategic Design Leader | Venture Architect for Global Enterprises and Investment Firms
I’m a UX Design & Product Leader focused on building systems that scale across products, teams, and organizations. My work blends deep user empathy with structured thinking to deliver experiences that are both intuitive and commercially sound. I’ve led cross-functional teams across product strategy, experience design, and organizational design, particularly in domains like fintech, HR tech, and learning platforms.
Principles I Operate By
Customer Empathy
Deep listening to users and stakeholders is essential—balancing customer choice, trust, and convenience with business goals.
Bringing Structure to Chaos
Simplifying complexity, prioritizing by impact, and maintaining clarity in communication at every stage.
Honest Design
The intent behind the work always reflects in the outcome. Honest design builds trust and creates long-term value.
Ownership & Accountability
Focusing on outcomes over outputs. Continuously asking why to solve the core problem, not just the visible one.
Capabilities & Focus
Product Strategy
Vision, roadmaps, and decision frameworks grounded in user insight and business intent.
UX & Experience Design
End-to-end journey design, interaction systems, and scalable design languages.
Design Leadership
Building strong teams, shaping design culture, and aligning stakeholders.
Systems Thinking
Designing ecosystems across people, process, and technology, not just interfaces.
Selected Business Outcomes
A focused showcase of products we’ve helped move from understood to chosen.
Nintra - Building a Skills Economy Platform | Driving Enterprise HR Revenue
NinjaPro - Turning Freshers into Top Performers | Cutting Attrition, Growing ROI
BeatO - Rebranding for Trust at Scale | Accelerating HealthTech Growth
BigDNC - Scaling Digital Dance Learning | Unlocking EdTech Revenue Streams
Engagement Models
Hire Prathik as a Fractional Chief Design Officer
Senior design leadership, without the full-time overhead.
Strategic ownership of design, product thinking, and brand experience, embedded into your leadership team. Ideal for scaling startups that need design at the boardroom level, not just execution.
Hire Prathik to facilitate a Teams Workshop
(1-Day / 2-Day | Brand Strategy & Pre-MVP Clarity)
Intensive, hands-on workshops designed to align leadership, sharpen brand strategy, and stress-test Pre-MVP ideas. Teams walk away with clarity, direction, and decisions, not decks that gather dust.
Hire Prathik to lead a Revenue-Generating Project
Design, Tech & Performance Marketing that directly drives revenue.
Prathik leads from the front, partnering with your team and CE Group to ship high-impact initiatives across product, growth, and go-to-market. Clear KPIs. Commercial outcomes. Zero fluff.
Hire Prathik as a Full-Time
Employee
Build the future with a design-first
operator.
For companies ready to make design a core growth lever. Prathik joins as a long-term leader to shape strategy, culture, and execution at scale.
Direct Connect
If you’re building a product, scaling a design team, or navigating complexity, I’d love to talk.
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